In the marketing department, we focus on developing and implementing effective measures for Numbat’s internal and external communications. Whether with PR, social media or email marketing, our aim is to raise Numbat’s profile and attract new customers.
Thanks to the versatility of Numbat technology, we are able to reach multiple, differentiated target groups. We develop comprehensive marketing strategies that are tailored to the specific needs of our target groups and implement them through innovative advertising and communication channels. Our team ensures that our brand messages are communicated consistently and effectively to drive customer engagement.
We built the Numbat branding from the ground up. Brand values, our logo, the tagline, brand colours and typography were developed in a creative exchange with the Numbat team. In addition, a claim was developed based on a brand strategy and the design was adapted and modernised on this basis.
The role of the marketing team has been defined as service-orientated. As a so-called ‘service hub’, we actively support all departments. At the same time, internal marketing projects are implemented.
We continued to develop the Numbat brand in order to do justice to the growth and direction of the company and to communicate this strategically to the outside world. The adjustments enabled us to increase the recognisability of our brand.
To strengthen Numbat's presence online, we restructured and modernised the entire website. This made Numbat's presence consistent and recognisable on all channels.